What American
Deck Provides Franchisees
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ADI's
dedication to improvement and development has created
a model for success and independent ownership. American
Deck is positioned to offer this model to independent franchise
owners. Whether you're a skilled tradesman or a keen
businessman, American Deck will build upon your strengths and
develop the necessary tools to be a successful enterprise.
Each franchise will model their business practices on a
successful roadmap designed specifically to your market and
goals. A detailed business plan will be developed to allow you
the opportunity to plan and visualize your growth for the future.
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As part of the American Deck franchise, you will be provided
with the systems, methods, tools, and support necessary to run
and operate your business. Upon acceptance as a franchisee,
you will participate in a 4-week training program at our Baltimore
home office. You'll have a mix of classroom and field training.
After each training segment, supplemental reference materials
will be provided. In addition, support is always available directly
from ADI as well as through your new network of franchisees.
Initial and Ongoing Training Includes:
- ADI Selling approach and methodologies.
- Deck and enclosure design methods and techniques.
- ADI Systems including:
- On-line Sale management application
- On-line Lead generation application
- On-line Project management application
- On-line Accounting and business application
- ADI administration
- ADI Marketing system and methods
- Industry and Product Knowledge.
- ADI Construction system and methods.
- Individual Business Plan development, review, goals,
and challenges.
Support Includes:
- Corporate Website and Internet lead referrals.
- Marketing oversight and support.
- 800 number technical support to main office.
- On-going training on all segments listed above. This
includes phone support, on- line sessions, home office training,
and in territory training where we participate in sales,
administration, and on-site construction training.
- Design and sales presentation support.
- CAD construction drawings and materials takeoffs for
each client project.
Tools Provided Include:
- Presentation Portfolios.
- Company Logo, Naming rights and ADI Gear.
- Internet Marketing Package Including:
- Franchisee Website including:
- Search Engine Optimization - to generate leads in
your area.
- Ad Banner and Link Exchange programs.
- Prospect Follow-up Marketing.
- All project design, accounting, project management, sales
applications
- Company Operating Manuals (written and on-line)
- Construction Manuals (written and on-line)
- Marketing materials such as ad slicks, client brochures,
show backdrops, and project pictures.
- Administrative forms such as client contracts, project
forms, quotations, etc...
- Pricing and Estimation application
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